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October 26, 2020

Social Media

Social Media should make your business stand out

Our Perth-based social media and content design team can help your business shine.

Successful social media marketing is built on relationships with your audience.Whether or not you are an avid scroller, there is one thing upon which everyone can agree – social media is a phenomenon. About 67.3% of our population has Facebook, with a majority of them being women. Another 31% of the population has an active Instagram account. People aged between 25 and 34 were the largest group. Social media is so massive that 88% of all Australians have a social media account. And of these people, they are spending up to 2 hours a day on various social media.

Whether you’re a new business ready to go big or a corporate firm looking for new ways to engage a potential new client base, Perth Branding & Marketing are the experts in content creation and distribution. We can help you build your business through your online brand awareness.

Your website is is just one tool in your arsenal. It must be supported by active engagement with new customer. By utilising social media, you could increase the number of users that come to your website.

But who has the time? Social media is a big task for one person who has one million other priorities. However, it presents an opportunity for businesses to get real insights on their marketing like never before. All social media platforms offer organic posts that when done right, can be highly effective. They also offer paid advertising so that you can grow your business no matter you budget.

Facebook

The average Australian spends nearly 10 hours a week on Facebook? With Facebook marketing, you can not only reach more people than ever before but you can now reach the right people. Facebook is used by every different demographic from young adults to grandparents. Most grandmas are now active on platform! This platform is great for light-hearted, informative content and connecting with customers on a casual level.

Instagram

Instagram is no longer a “nice to have” – it’s a necessity. Aussies are now spending an average of 7 hours a week on Instagram, which is a lot of eyeball time. This is the perfect opportunity to build your community and improve your engagement. Instagram users are looking for inspiration or researching products before they finally make the purchase decision so it’s time for you to make yourself known.Because Instagram is a visual publishing platform you need to ensure your posting is top quality. This is the best platform for connecting with young adults.

LinkedIn

If its B2B you need, LinkedIn is the key. Marketing on LinkedIn helps you engage a community of professionals to network, generate leads and build a community. LinkedIn users are an educated audience who are way more likely to be experts in your field, but the community is becoming increasingly “social”. You must present your company in the best light to attract potential employees, clients and partners.This is the ideal platform for connecting with business professionals.

Pinterest

This platform is famous amongst wedding planners and new mums – it’s ideal for sharing images and blog content. Pinterest is the second most popular sharing site in the US. Whilst Pinterest should not be your primary tool, it is a fantastic addition to your artillery if you are focused on a global audience. It can also be effective for SEO.

Twitter

This platform is designed for rapid fire news, short snippets of info and witty remarks that can be synthesied in 240 characters (or less). This is another great platform to be on for SEO purposes as Google looks to Twitter constantly for who is who in the zoo.Twitter is another supplementary tool in your arsenal depending on your target audience.

YouTube

Not a traditional social network, but still highly effective in presenting your brand to the world. Perth Branding & Marketing can help you create video for your YouTube channel.

What we do?

Our social media services include:

  • Online audits
  • Social media strategy and research
  • Design of unique branded content
  • Social media management – 3-5 posts per week
  • Connecting to other social media accounts
  • Geotagging
  • Hashtagging
  • Media listening and monitoring
  • Monthly reporting
  • Risk management plans for major incidents
  • Monitoring reviews

To amplify your social media voice, contact Perth Branding & Marketing

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